Detalles del libro
Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.
- Autores Benjamin J. Birkinbine, DOLORES RODRIGO GóMEZ, Janet Wasko
- ISBN13 9781138927704
- ISBN10 1138927708
- Páginas 496
- Año de Edición 2026
- Fecha de publicación 12/05/2026
Reseñas y valoraciones
Global Media Giants
- De
- Benjamin J. Birkinbine, DOLORES RODRIGO GóMEZ, Janet Wasko
- |
- ROUTLEDGE (2026)
- 9781138927704



